Vacancy Details

4669 - Manager – Enrolments and Marketing

Location: UAE - Dubai
Closing Date 25-Sep-2019
About the Role

Key Accountabilities 

To manage the development and implementation of marketing and enrolment strategies to achieve enrolment targets and other admissions related KPIs in assigned GEMS schools. This is achieved through collaboration with GEMS Marketing support services, school in-house teams and key corporate and school stakeholders.

Manage all aspects of the Enrolment Lifecycle to ensure parent satisfaction, ease of application and consistency across GEMS schools.

Develop and implement marketing campaigns and strategies to meet or exceed total enquiry and cost per enquiry targets.

Establish and manage Front of House short and long range goals, KPIs and objectives to ensure achievement of business objectives.

Liaise with GEMS Marketing support functions as an enrolment subject matter expert to drive content and targeting strategies to achieve enrolment and brand objectives for assigned GEMS schools.

Evaluate Front of House training needs across the GEMS Network and plan and implement training programs accordingly including; class-room training, on-the-job training and workshops to improve service delivery and specific job performance.

Support GEMS schools in maintain parent-school relationships to ensure concerns, complaints and feedback are handled effectively, resulting in increased parent satisfaction (net promoter score) and retention (re-enrolment

Assist with ongoing competitor benchmarking and report on competitor actions to corporate and in-school stakeholders to better inform strategic planning and decision making.


Expected Qualifications:
• A college Degree from a reputed university is desirable (BA or BSc)

Expected Experience:
• A minimum five years’ experience in a results-driven sales and marketing role.
• A combined background of post-sales and sales experience is mandatory; ability to influence the team to deliver quality results and meet sales targets consistently is critical.
• Experience in simultaneously managing several projects.
• Relationship management experience – able to build and influence professional relationships with peer group as well as parental community.
• Effective communicator (written and spoken)
• Interpersonal skills, able to operate in a diverse environment

Job-Specific Knowledge & Skills:
• Solid time management skills
• Strong empathy for customers
• Analytical, process and data oriented mind-set
• Ability to multi-task and cope with peaks of demand




About Your Benefits

We offer an excellent remuneration package including a competitive tax free salary, visa, tuition fee concession, medical insurance, annual airfare allowance, 30 days annual leave and end of service gratuity. 

About GEMS

Trusted for over 55 years and now a third generation education family, GEMS Education began in a single school room in Dubai. Today, we have the privilege of educating over 190,000 students from over 176 countries through GEMS owned and managed schools globally; over 270,000 students access resources through our services division; and we will impact 20 million by 2020 students through the initiatives of our Charity partner Varkey Foundation.

About Application Process
If you meet the criteria and you are enthusiastic about the role, we would welcome your application. To complete the application you would need the following document(s):
1. Resume/CV
Important Note : GEMS Education is committed to safeguarding and promoting the welfare of all of its students. Applicants will be required to submit a current police criminal clearance check or equivalent from their home country or current country of residence prior to appointment.